The carrier will introduce the non-stop service on a daily basis between its New York hub and London Heathrow Airport.
New flights will begin operations from October 25th 2008, although the airline has yet to secure government approval for the route change.
Jim Compton, Continental’s executive vice president of marketing, explained that the new flights to London had been introduced to meet new customer demands.
He said: "Our focus on Heathrow is a response to the changing realities of the marketplace.
"Our customers have shown a clear preference for Heathrow, and our main competitors have focused their operations there. We regret the need to end year-round operations at Gatwick."
Continental Airlines recently introduced a new $15 (£7.50) service fee for the first bag checked in by passengers travelling in economy-class on its routes.
Additional fees will still be applied if baggage exceeds the carrier’s weight and size restrictions.