Brits are still booking flights to Europe in high numbers despite the poor exchange rate, foreign exchange broker World First has said.
Theo Papathanasiou, the company’s Greece desk manager, said that the value of the euro had "weakened significantly" against the pound and US dollar in recent months.
"In general, I don’t think the euro rate is putting people off from travelling to Europe, let alone Greece specifically," he commented.
Mr Papathanasiou gave three reasons for this – the falling value of the euro, the fact that Greece remains a value-for-money destination and the extent to which exchange rates actually alter people’s holiday plans.
The international currency expert predicted that people from Britain will continue booking flights to Greece thanks to the fact that it is inexpensive, has an exceptional climate and is a country with a number of sites of historical significance.
ABTA – The Travel Association recently said that airlines are likely to remain cautious about launching business travel flights during the economic downturn.