Spain will only be viewed as an expensive holiday destination in the short-term, the Association of Independent Tour Operators (AITO) has said.
AITO chairman Derek Moore said that the reason why Spanish tourism is currently suffering is down to the poor exchange rate, with a meal in Europe that would have cost £20 last year now costing £30.
"I think that will change because people will get used to the high prices and tour operators are starting to put out a lot of special offers so that will tempt people back," he said.
Mr Moore added that Spain will be perceived as too expensive "for a little while", although this is a problem that is only temporary.
Cehat, Spain’s association of tourism accommodation and hotels, is expecting Easter tourism to the country to fall by ten percent this year.
Recent figures from ABTA – The Travel Association revealed that bookings to eurozone countries are down 15 percent compared to this time last year.