Increasing numbers of Brits are booking flights to Canada ahead of this winter’s ski season, the Canadian Tourism Commission (CTC) has said.
According to the CTC, the increase in visitors from the UK has led to many resorts investing in improvements.
Nim Singh, the CTC’s media and public relations manager, explained that the UK represents approximately ten percent of all incoming skiers to Canada, although that figure is "growing".
"We’ve got other resorts announcing massive investments, for example, La Massif just outside Quebec has announced their investment in developing and creating a brand new facility," she said.
"Resorts in Kicking Horse, Panorama, Revelstoke and British Columbia are all actively encouraging British visitors to come."
Ms Singh went on to say that, over the last decade, British skiers booking flights to Canada have increased from 20,000 a year to 100,000.
According to the Ski Club of Great Britain, the top resorts in Canada are Banff, Fernie, Lake Louise, Tremblant and Whistler.