The airline industry could start to enter a new era of ticketing flexibility as American carrier JetBlue offers more refundable fees.
Opening up the fare option to direct bookers and also those working through global distribution systems (GDS), purchasers with JetBlue will be able to receive a full refund for cancellations prior to departure, as well as changing passenger names and reservations.
Previously the airline’s highest non-refundable fare was in the Y class, but these are now being moved to an E class, making the Y class a refundable fare option.
Don Uselmann, manager of sales programmes for JetBlue Airways, said: "JetBlue’s new refundable fares offer another affordable and convenient fare option for travelers who want a money-back guarantee. While the non-refundable fares we offer are already very flexible, we recognise that there are some business and leisure travelers who need even greater flexibility when they fly."
The airline’s competitive non-refundable fare offers already allow flight cancellations for a nominal $50 (£25) per person processing fee if the 800-JETBLUE telephone service is used, with the remainder of the flight price transferred into a JetBlue credit that can be used for future travel.