The rise of holistic and wellbeing holidays has been so marked that they no longer represent a "niche market".
That is the view of Krissy Roe, spokesperson from travel website responsibletravel.com, who thinks that such holidays offer people the chance to "get away from it all", particularly in the current economic downturn.
"We’re feeling the pressure from the credit crunch and the financial pressure that it brings," she said.
"Holistic holidays give you the chance to get away from it all and rejuvenate."
Ms Roe added that holistic and wellbeing breaks were also being made more accessible, causing them to lose their luxury tag.
According to responsibletravel.com figures, holistic and wellbeing holidays saw a year-on-year rise of 121 percent in 2008.
The website says that more people are looking into holidays in order to "renew their spiritual wellbeing" in the economic downturn.
People booking flights to Europe can benefit from so-called wellbeing holidays, with hot-spots including the Greek islands, the Black Sea coast and Portugal.