
Southern hospitality isn't just an expression, it's a way of life. Experience it firsthand as you travel through Texas and the Deep South into Louisiana, Alabama, Georgia and Tennessee.
Each state within the South has a unique identity, one formed from its landscape and the heritage of those who call it home. In Louisiana, dive into Creole culture in New Orleans and explore its beautiful marshlands. Tennessee hosts some of the country's best musicians, who play everywhere from tiny honky tonks to large arenas. In Georgia, there's always something exciting happening in Atlanta, and life slows down in stunning Savannah. Over in Alabama, beach hop along the Gulf, hike through national parks and feel the buzz of Birmingham. Texas, in all its size, has no shortage of things to do with space centers, dude ranches and historical sites that'll have you agreeing, 'everything really is bigger here...'.
Experiences in the USA's Deep South You Won't Want to Miss
Get ready for good times

City
New Orleans, Louisiana

Town
Breaux Bridge, Louisiana

City
Nashville, Tennessee

City
Memphis, Tenneessee

City
Savannah, Georgia

Landmark
Start of the Appalachian Trail, Georgia

Golf course
Augusta National Golf Club, Georgia

City
Birmingham, Alabama

Park
Horseshoe Bend National Military Park, Alabama

City
Austin, Texas

City
Dallas, Texas

Tourist attraction
The Alamo, Texas

Space Center
NASA Johnson Space Center, Texas

City
New Orleans, Louisiana

Town
Breaux Bridge, Louisiana

City
Nashville, Tennessee

City
Memphis, Tenneessee

City
Savannah, Georgia

Landmark
Start of the Appalachian Trail, Georgia

Golf course
Augusta National Golf Club, Georgia

City
Birmingham, Alabama

Park
Horseshoe Bend National Military Park, Alabama

City
Austin, Texas

City
Dallas, Texas

Tourist attraction
The Alamo, Texas

Space Center
NASA Johnson Space Center, Texas
Where should I go in Texas and the Deep South?
We think hiring a car and exploring the whole region is the best way forward, however, if you do need to narrow down your itinerary, we have listed some of the most exciting things to do in each state to give you an idea of what to expect.
Learn more about the Deep SouthTake it over to Texas
Stay on a dude ranch, enjoy all-American BBQ and learn about space exploration
To many of us, Texas ignites dreams of an alternate life, where we slip into our leather boots and tug at the corner of our cowboy hat. Make this a reality at a classic dude ranch, where you'll learn the ropes of horseback riding and lassoing with wide-open spaces as your backdrop. Throughout the state, savour mouthwatering flavours of Texan BBQ, like ribs smothered in tangy BBQ sauce served with a side of cole slaw and mac 'n' cheese. In San Antonio, over 300 years of history comes alive through reenactments, virtual reality exhibits and cultural displays at the Alamo, a UNESCO World Heritage Site. In Houston, museum and gallery hop to your curiosity's content, and visit the NASA Johnson Space Center. Feel what it's like to explore space at its motion and virtual reality simulators. In Austin, the state’s vibrant capital, live music, and a creative “Keep Austin Weird” spirit add to the Lone Star State's allure. Austin residents are practically fueled by food trucks that serve just about every type of cuisine you can think of (or dream of) all throughout the city.
Feel the rhythm in Tennessee
The soundtrack to the South
Tennessee's stunning landscape, from rolling hills and farmlands to the Smoky Mountains, has made itself a muse for many American musicians. Stroll down Broadway in Nashville from intimate honky tonks to bars owned by some of the biggest country music stars (like Blake Shelton, Miranda Lambert and Luke Bryan to name a few), grooving to live performances all along the way. Don't miss watching a show at the Grand Ole Opry, visiting the Johnny Cash Museum, and admiring the Country Music Hall of Fame accolades. Comfort food fuels your trip, with cosy classics like biscuits and gravy, and hot chicken served from mom-and-pop cafes. Pay tribute to the King of Rock 'n' Roll in Memphis, where Elvis Presley's Graceland, his former home, has a large collection of his stagewear, memorabilia and classic cars. You can also listen to blues and soul music along Beale Street (where legendary blues musician B.B. King made his name), learn about the inspiring civil rights activist, Martin Luther King Jr., at the National Civil Rights Museum, and go on a sunset jazz cruise onboard a vintage steamboat. For outdoor adventure, the Great Smoky Mountains are a scenic place to hike and mountain bike among forests of fir and maple trees.
Live it up in Louisiana
Vibrant Creole and Cajun cultures, tranquil bayous and fun-filled festivals
There are few places better for a blend of excitement and relaxation than Louisiana. In New Orleans, the birthplace of American jazz, admire the architecture of the French Quarter and pop into a jazz bar on Bourbon Street. Here, food is filled with flavour, and you'll be dining on delicious Creole cuisine which blends the city's French, Spanish, African, and Caribbean influences. Plan your trip during Mardi Gras for a multisensory experience, where colourful costumes fill the streets, and a festive vibe takes over. Then, unwind on the banks of a bayou, a tranquil marshland rife with wildlife. From the comfort of a boat, safely spot alligators, cast a line and look for bird life. Over in cities like Breaux Bridge, Henderson, and St. Martinville, dine on rich Cajun cuisine, like gumbo (stew made with broth, celery and capsicum) and jambalaya (spiced rice with prawns, meat and vegetables).
Get charmed by Georgia
Natural beauty, historical sites and storied cities
Georgia combines history, culture and adventure all in a landscape of Southern beauty. In Atlanta, the state’s lively capital, spend your time at its many galleries, parks, aquarium and the Coca-Cola Museum, while also paying tribute to the legacy of Martin Luther King Jr. at the namesake National Historic Site. For golfers, head to Augusta National Golf Club, home to the prestigious Masters Tournament, where golfers compete on a world-class course. In Savannah, walk along cobblestone streets shaded mossy oak trees to historic squares. It's a charming place to slow down and embrace the romantic side of the South. For an unforgettable adventure in rural Georgia, go for a hike to hidden waterfalls and swim spots. Many of its highways have scenic byways, making it an idyllic road trip destination. Georgia hosts the southern starting point of the 3500-kilometre-long Appalachian Trail weaving through fourteen states of the U.S.
Feel at home in Alabama
Where beaches, mountains and cities delight
Alabama hosts plenty of cultural things to do, and an escape into nature is never far away. Choose Mobile as your base for beach hopping along powdered sands, prime for enjoying fine seafood, spotting dolphins and swimming. In the state's interior, it's an adventurer's playground. Go fishing, kayaking, picnicking and hiking on the tranquil banks of the Tallapoosa River at Horseshoe Bend National Military Park, two hours southeast of Birmingham. Two hours northeast of Birmingham, get misted by the roaring falls of Little River Canyon National Preserve and look for over 140 species of birds within its grounds. In Birmingham, the city is alive with cool bars and restaurants. Don't miss the Birmingham Museum of Art, free to enter, which hosts an impressive collection of ancient and contemporary art, and regularly hosts workshops. The Birmingham Civil Rights Institute reveals key moments of the Civil Rights Movement. In Montgomery, the capital, you'll find museums, theaters and walking tours that lead you deep into the state's history.
How do I get to Texas and the Deep South?
Getting from the United Kingdom to the USA's Deep South is easy with direct routes and convenient connections through major USA airports. Once there, a convenient network of roads and highways make it the perfect place for a road trip.No matter where you go in Texas and the Deep South, you'll feel a strong pull of the South's soul. It'll be in the songs you hear travelling through the cities and towns as musicians play their tune. It'll be in the meals you eat, whether that's Texan BBQ, Louisiana Acadian comfort food, or seafood from fresh fish caught on the Gulf. It'll also be on the storied streets that once led the way for the country's most influential human rights activists, who've maintained their legacy long after they've gone. And, it'll be in the people you meet all along the way.
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