Travellers willing to sacrifice holiday duration for more luxurious trip

Friday 23 October 2009

More people are embarking on aspirational holidays for shorter periods rather than going on less expensive trips, it has been suggested.

Editor of Wanderlust magazine Dan Linstead said that people with less money are opting for more expensive holidays at the expense of a longer time away.

"You'll find people doing ten days in Dubai or ten days in Thailand rather than a fortnight if that's the way that they can have the level of accommodation and experience that they are after," he commented.

Mr Linstead said a possible reason for this is another poor British summer weather-wise, which he believes has increased people's desire for more luxurious sunshine destinations.

He went on to say that individuals with a bit more money were taking "a few months or even a year out" and returning to the UK once the economy begins to improve.

According to a Thomson and First Choice trends report published last month, 80 percent of Brits are expecting to take a holiday next year, while a similar number said the recession will not affect their travel plans.